My Blog
My blog is the place where I share actionable advice and in-depth tactics that can help you build up your knowledge and add new skills to your marketing stack. My content is as detailed and specific as possible, including templates and samples you can put to practice right off.
Elon Musk: The Whizz-Kid With The Three Engagement Rings
There aren’t many titles that can break my carefully planned reading schedule. It’s usually the new piece of a fantasy series I follow or a marketing title I need to squeeze in for work. Up until I heard that there’s a new book that goes into great detail about the story and life of Elon…
Here’s Why You Need a Bullet Journal
It’s 18:40 and I’m finally done with the last task for the day. I take the cap off my pen and cross it out in my notebook. I immediately feel like I’ve accomplished something significant. I feel a rush of pleasure. It’s intriguing how a small ritual can mean so much. It’s been two and…
The Complete Guide to Google Data Studio – with Examples
Hello, my name is Vassy and I’m addicted to data. I love measuring results and answering questions with numbers. That’s why the launch of Google Data Studio was a big deal for me. The news that Data Studio is available to all users worldwide got me screaming with excitement like a kid hearing an ice…
Growth Marketing Summit: Marketing with Speed and Data
I’ve never written an “event diary” from an online event before, but Growth Marketing Summit proved to be much more than a regular online conference. It is a full-on event with some of the most influential speakers out there – smart people you can learn a lot from. In no particular order, here are some…
![Hacking Growth: Why You Need to Start Experimenting Today [Book Notes]](https://valchanova.me/wp-content/uploads/2017/08/hacking-growth.jpg)
Hacking Growth: Why You Need to Start Experimenting Today [Book Notes]
Reading marketing books can be a very disappointing activity. The time it takes a title to travel all the way from the author’s head to the reader’s hands is often longer than the half-life of marketing trends. Digital marketing changes by the second and books just can’t keep up. But still, sometimes an author does…
Webit: From the Digital Present to the Digital Future
8000 characters – that’s the volume of my “shortened” notes from Webit Festival Europe. This event is taking on the challenge to gather the whole European digital industry in one place. You’ll find everyone there – from the newest startups to the most innovative government agencies. Innovation in the digital world The greatest takeaway from…
Tips on Writing Amazing Online Content
Our attention span is worse than that of a goldfish. You’ve all heard this phrase and some of you might even know that it’s not scientifically proven. Still, it illustrates well our online reading habits. The next seduction is right around the corner – be it a BuzzFeed title or a WhatsApp message from your…
A New Start After 10 Years of Blogging
This is a post that will make more sense to those familiar with my Bulgarian blog. Otherwise, your time will be better spent on my recent posts. All blogs must die On March 24, 2007, I published my first blog post. 10 years later, I can say that this is my most massive success. It made…