Tag: writing
![AdWeek Copywriting Handbook: 48 Ways to Make Your Copy Shine [Book Notes]](https://valchanova.me/wp-content/uploads/2021/05/adweek-copywriting-handbook.jpeg)
AdWeek Copywriting Handbook: 48 Ways to Make Your Copy Shine [Book Notes]
A copywriter uses a set of tactics – like tools in a utility belt – to get their ideas to sparkle. And this is why great copywriting books are collections of different lenses you can use to evaluate your copy. “The AdWeek Copywriting Handbook” will give you useful tools for your copywriting tool belt.
Tips on Writing Amazing Online Content
Our attention span is worse than that of a goldfish. You’ve all heard this phrase and some of you might even know that it’s not scientifically proven. Still, it illustrates well our online reading habits. The next seduction is right around the corner – be it a BuzzFeed title or a WhatsApp message from your…