Digital Strategy Archives - Page 3 of 6

Digital Strategy
The Ultimate Guide: Jobs to be Done Interviews for Customer Development [with Templates]
Jobs to be Done is a customer development framework with great potential. Here you’ll learn the JTBD basics, my step-by-step process (together with templates you can copy) of conducting interviews, and ways you can use the insights throughout your organization.
Digital Strategy
How Brand Storytelling Sells Wine: Le Beaujolais Nouveau est arrivé!
Do you have any idea when the new Merlot vintage is coming out? What’s the most recent news you hear about Cabernet? Yeah, thought so… But you may have heard that the third Thursday of November is Beaujolais Nouveau Day. This is the day wine connoisseurs get to meet the new vintage of young wine…
Digital Strategy
30 of the Best Marketing Blogs You Should Follow – from Beginner to Advanced [2025 Detailed List]
I consume A LOT of marketing content. On a weekly basis, I’d go through more than 180 articles and blog posts from all over the web. Today, I’ll share with you my Top 30 list of great marketing blogs. Here they are…
Digital Strategy
Mary Meeker’s 2019 Internet Trends and What They Mean for Marketers
It’s that time of the year again – time to dive deep into stats from Mary Meeker’s Internet Trends report. Internet user growth is slowing down, people are more aware about the time they spend online and privacy concerns are still high. What does that mean for marketers? Read on to find out!
Digital Strategy
WordCamp Europe 2019: the Talks, the People, the Workshop
I spent a week in Berlin with the WordPress community for WordCamp Europe 2019. I wanted to share a bit more about my content planning workshop, but more importantly about teh event, the people, and the things that make WordCamps great.
Digital Strategy
Ana Reyes-Menendez: Our Brain Has Not Evolved at the Speed of Tech
As a science geek, I’ve always been interested in the research part of marketing. This is why I was immediately drawn to Ana Reyes-Menendez in the lineup of the upcoming Innovation Explorer conference. She started her career in communications some 10 years ago and then went into the world of science to search for marketing…