It’s that time of the year again – time to dive deep into stats from Mary Meeker’s Internet Trends report. Internet user growth is slowing down, people are more aware about the time they spend online and privacy concerns are still high. What does that mean for marketers? Read on to find out!
I spoke with David Armano, Global Strategy Director at Edelman, at the recent DigitalK Conference. We talked about brand purpose – why it’s important and how marketers can develop it for their organization. Here’s what he said in our interview.
I spent a week in Berlin with the WordPress community for WordCamp Europe 2019. I wanted to share a bit more about my content planning workshop, but more importantly about teh event, the people, and the things that make WordCamps great.
As a science geek, I’ve always been interested in the research part of marketing. This is why I was immediately drawn to Ana Reyes-Menendez in the lineup of the upcoming Innovation Explorer conference. She started her career in communications some 10 years ago and then went into the world of science to search for marketing […]
Dan Ramsden is the Creative Director for User experience architecture at the BBC. He designs experiences for a living. He’s quick to note, though, that everyone does that. Dan leads a team of information architects who are committed to making the BBC’s tools, content and experiences more meaningful and connected. This sounds like a hard […]
I’m a sucker for good reports. I have been carefully collecting those like a botanist gathering new specimens in her herbarium. But the difference is that dried plants stay the same, while interesting statistics have a way of living a life of their own. They are changing over time and they can not only point […]